Problems and Characteristics of Movement of Innovative Goods on the Market

I. H.  Ibragimov; L. A.  Musabaeva

doi:10.51699/ajdes.v30i.713

Authors

I. H. Ibragimov Associate Professor of the Department of Marketing, Samarkand Institute of Economics and Service
L. A. Musabaeva Economic analysis and statistics teacher of the department Samarkand Institute of Economics and Service

DOI:

https://doi.org/10.51699/ajdes.v30i.713

Keywords:

innovative marketing, innovative market, innovative product, innovative market research, innovative product promotion

Abstract

The article discusses the features of using marketing technologies of shifting in the market of innovative goods. It is shown that these characteristics are determined by the market specificity and the consumption properties of innovative products as goods. Separate elements of marketing research and the need for a special approach to the system of promoting innovative products are revealed.

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