Practice of Application of Digital Marketing in Economic Areas

Authors

  • Musabaeva L. A Samarkand Institute of Economics and Service Teacher of the Department of Economic Analysis and Statistics
  • Sh. Narzikulova Doctoral candidate-researchers

DOI:

https://doi.org/10.51699/ajdes.v30i.714

Keywords:

digital economy, innovative marketing, internet advertising, information technology, tourism services, communications system, personnel

Abstract

The development of digital marketing affects all sectors of the country's economy. The article covers issues related to the processes of organizing customer service technologies on the basis of innovative marketing in the context of reforms in the socio-economic life of the country, which is considered an important branch of the country's economy. It has been shown that the development of the industry based on the use of digital marketing will find expression in the interests of all parties.

References

Decree of the President of Uzbekistan " On creation of additional conditions for the further development of tourism, culture, cultural heritage and sports", January 15, 2022, PF-52 No. F. Lex/eng.

Resolution No. 828 of September 30, 2019 of the Cabinet of Ministers of the Republic of Uzbekistan "On effective use of tourism potential of Samarkand region and additional measures for its development" . Lex/eng.

Ibragimov I.H. Marketing concept of tourism product creation. Treatise. SamISI, Samarkand 2014. -114 pages

Musabaeva L.A. Formirovanie natsionalnogo turistskogo brand. Monograph, S.: 2019.

Pankrukhin A. P. _ Marketing territory: marketing strany , // www.koism.rags.ru .

Schumpeter Y.A. Theory of economic development. M.: Eksmo , 2007. P.127.

Voloshinova M. V., Karpova E. G., Khoreva L. W., Schraer A. V. Innovation in the sphere of tourism. - Saint Petersburg: Saint Petersburg State Economic University, 2019.

World Tourism Innovation and Development Report (2021-2022) URL: https://www.wta-web.org/wp-content/uploads/2022/03/World-Tourism-Innovation-and-Development-Report-2021-2022

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Published

2023-06-13

How to Cite

L. A , M. ., & Narzikulova, S. . (2023). Practice of Application of Digital Marketing in Economic Areas. Academic Journal of Digital Economics and Stability, 30, 63–67. https://doi.org/10.51699/ajdes.v30i.714

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Section

Articles